Williams F1 Secures Major Title Sponsorship Deal with Atlassian
Posted : 12 February 2025
Williams Formula One team has announced a long-term title sponsorship deal with Australian tech company Atlassian, marking the largest partnership in the team's history.
As part of the agreement, the team will be renamed Atlassian Williams Racing for the upcoming 2025 season.
The sponsorship is seen as a significant step in Williams’ efforts to improve their position on the grid after a challenging season in 2024.
The team’s new driver lineup, featuring Carlos Sainz and Alex Albon, will debut under the new partnership with a special livery unveiling at Silverstone this Friday.