Liberty Media, the American entertainment company that has held the rights to Formula 1 since 2016, will now assume control of Dorna, the company that has owned MotoGP since 1992, in a deal valued at €4.2 billion.
Under the terms of the agreement, Liberty Media will acquire 86% of MotoGP, while the management of MotoGP will retain approximately 14% equity in the business.
The acquisition involves a combination of cash, shares of Series C Liberty Formula One common stock, and retained management equity.
Greg Maffei, President and CEO of Liberty Media, expressed excitement about expanding their portfolio with MotoGP, highlighting its global appeal, devoted fan base, and strong financial profile.
The deal, subject to regulatory approvals, is expected to be finalized by the end of the year, marking a significant milestone for both parties.
The agreement faced delays due to regulatory considerations, particularly from the European Commission, which scrutinizes competition within the EU market.
In the past, the European Commission has intervened in similar cases, emphasizing the importance of maintaining competition in the sports entertainment sector.
Despite challenges, Liberty Media's offer emerged as the most viable option for Dorna, ensuring a smooth transition and organic growth for MotoGP.
With Liberty's involvement, MotoGP aims to replicate the success achieved in Formula 1, leveraging new strategies for global expansion and audience engagement.
The acquisition signals a new chapter for MotoGP, with potential changes in management and operational strategies anticipated under Liberty Media's leadership.
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