NLO secures five-years sponsorship deal with Afriskaut's Data-Driven Approach

Posted : 03 September 2024

The Nationwide League One (NLO) has played a critical role in the development of Nigerian football by consistently supplying top talents to the Nigerian national teams, as well as European and African teams. It has also contributed players to the Nigeria Premier Football League and Nigeria National League clubs.

Established formally under the Nigerian Football Federation (NFF) in 2008, the league has become a foundational platform for young players across Nigeria to showcase their talents. Afriskaut is proud to partner with the Nationwide League One to sponsor the NLO Cup.

Afriskaut's partnership with the NLO perfectly blends the league's rich history of player development with Afriskaut's cutting-edge expertise in data-driven football scouting and player analytics.

Afriskaut aims to set a benchmark for youth talent in Nigerian football by bringing its expertise in talent identification, data-driven insights, and marketing to elevate the league's profile and the players within it.

Afriskaut will employ cutting-edge technology to collect and analyze vital player data and key football parameters, including speed, distance covered, key passes, assists, and more.

This data will not only enhance player development but also provide scouts and clubs with the necessary tools to make informed decisions, ensuring that Nigerian football talent is showcased on the world stage.

The Afriskaut sponsorship agreement was finalized with executives of Afriskaut and NLO Chief Operating Officer, Olushola Ogunnowo.

Ogunnowo highlighted the significance of the partnership while speaking with the NLO Media Department, saying, “This partnership with Afriskaut for the NLO Cup over the next five years is a historic step for Nigeria's football growth and demonstrates the Secretariat's deep-rooted commitment to the over 400 clubs in the nation's third-division league.

"The NLO Cup tournament is organized to determine the champion from the eight Nationwide League One teams and 17 Nationwide U19 Youth League teams that have gained promotion to the Nigeria National League and NLO Division One.

"It's also a scientific scouting event with AI technology geared towards helping teams expose their players to the international market.

"With this sponsorship, the NLO Cup will become one of the most prestigious sporting events, showcasing our best talents to top clubs in Europe and, of course, a global audience."

This collaboration is a significant step toward raising the visibility and credibility of Nigerian football, with the NLO Cup set to become a premier event that reflects the highest standards of youth football excellence.

NLO secures five-years sponsorship deal with Afriskaut's Data-Driven Approach

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