Luminosity Gaming partners with CTRL to promote meal replacement formula
Posted : 14 June 2023
Enthusiast Gaming's subsidiary, Luminosity Gaming, has announced a partnership with CTRL, a meal replacement company. As part of the agreement, CTRL will become the official partner for meal replacement and functional food brands for Luminosity.
The partnership aims to promote CTRL's newly launched formula, which was introduced on June 1st. The upgraded products now offer reduced sugar and cholesterol, higher fiber content, and fewer calories compared to their previous versions.
CTRL, founded in 2018 by Skyler Johnson, the former founder of Team Envy, has established itself as a prominent brand in the meal replacement and nutritional supplement industry.
With a focus on protein shakes and bars, CTRL has formed partnerships with several esports organizations, including FaZe Clan, Ghost Gaming, and Horizon Union.
Notably, CTRL signed an agreement with Belong Gaming Arenas last year, ensuring the availability of their Meal-On-The-Go protein bars at all Belong's US-based facilities, expanding their retail presence strategically.
Based in Toronto, Canada, Luminosity Gaming competes in various esports titles such as Apex Legends, Rocket League, Rainbow Six Siege, and PUBG, among others. The organization has also been home to popular content creators like xQc, Shiv, xChocobars, and more.
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