Fnatic secures a multi-year partnership with INZONE
Posted : 06 June 2023
Fnatic, a European esports organization, has recently announced a long-term partnership with INZONE, the gaming gear brand owned by multinational technology company Sony.
As the official partner for gaming headsets and monitors, INZONE will collaborate closely with Fnatic on product design and the development of innovative concepts, aiming to establish new benchmarks within the industry.
In addition to product development, INZONE's logo will be prominently featured on Fnatic's jerseys, and the brand will be integrated into the organization's roster of content creators.
The partnership is strategically designed to leverage Fnatic's extensive presence in key markets such as the UK, Europe, Japan, the US, and more, as mentioned in the official release.
While this collaboration marks Sony INZONE's first global partnership with an esports organization, the gaming gear brand is not new to the world of esports.
By joining Fnatic as the seventh partner, alongside notable names like Jack Link's, a snack manufacturer, and Crypto.com, a cryptocurrency exchange, Sony INZONE solidifies its position within the esports industry.
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