The CBLOL, Brazil's premier League of Legends competition, has achieved a new milestone in its viewership metrics during the 2024 Split 1 Grand Final. With LOUD prevailing over paiN Gaming in a thrilling 3-2 showdown, the event amassed nearly 460,000 peak concurrent viewers, marking a significant surge in audience engagement, according to data from Esports Charts.
This record-breaking viewership peak, coupled with a staggering 24.9 million hours watched throughout the split, underscores the league's growing popularity and influence within the esports landscape.
Notably, this achievement eclipses CBLOL's previous peak viewership record set during the 2021 Split 1 by over 40,000 viewers, indicating a remarkable trajectory of growth for the league.
Historically, CBLOL's top viewership peaks coincided with periods of heightened esports engagement during the COVID-19 pandemic, yet the recent record-breaking performance highlights its sustained appeal and expanding viewership base even as pandemic-related restrictions ease.
As CBLOL solidifies its position as one of the most-watched leagues in League of Legends, it underscores the global reach and enduring popularity of competitive gaming.
Meanwhile, in North America, the League of Legends Championship Series (LCS) has faced challenges, as evidenced by its lowest-ever Spring Split viewership peak of 246,184. This decline contrasts sharply with CBLOL's upward trajectory, prompting discussions within the community about the possibility of merging various League of Legends leagues across the Americas, including the LCS, CBLOL, and Latin America's LLA.
While such a merger presents logistical and organizational complexities, it reflects the growing momentum behind the idea of consolidating regional leagues to enhance competition and viewership in the League of Legends esports ecosystem, drawing parallels to the VCT Americas league structure in Riot Games' VALORANT esports landscape.
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